Car dealer website news


Read the latest news and happenings at Lot or Not.

Here is the most recent car dealer website news, stories and events relating to Lot or Not clients.

Latest News

  • DCH Auto Group teams up with Lot or Not to revamp the car dealership group's corporate website and set a brand image. Read more.

  • Bell Mitsubishi sees 200% increase in site visits just one week after launch. The site shows up #1 on page 1 in a Google search of "new jersey mitsubishi," and produced close to 50 leads in the first week.

  • Brad Benson Auto Group reaches an all-time high of 50+ leads per day. The NJ Hyundai dealer reported 50+ leads within a 24 hour period from thier car dealer website. The top rated Hyundai dealer also reported a 40% conversion rate of website leads to ups and a 30%+ closing ratio.

  • BMW of Freehold reports a 400% increase in website visitors and a substantial increase in used car sales for its NJ BMW dealership

  • Ray Catena Mercedes, one of the largest Mercedes Benz dealers in the world with NJ Mercedes dealerships in Edison and Union report doubling thier results after Lot or Not cuts thier paid search budget by $50,000.

  • March 2009: Lot or Not will be the first car dealer website company to launch new buyer tool that allows a car dealer website visitors to view vehicles based on other car buyers' viewing habits. 

  • February 2009: Bell Mitsubishi, Rahway NJ Mitsubishi dealership signs with Lot or Not to develop new dealership website.

  • January 2009: Lot or Not develops innovative walk-around video tool for their advanced vehicle content management system. The video system is unique as it uses actual salespeople from a dealership to give the videos a personal touch which in turn makes a better connection with car buyers as opposed to canned video products on the market today.

  • Brad Benson Hyundai Sales Manager Dave Cantin reported an instant increase in used car sales. "We shot 18 videos and the first 15 used cars we sold were ones with video."

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