Search engine and user-friendly inventory systems for dealership websites
Most inventory systems used online within car dealership websites are not search friendly and far from user friendly. Our systems are specifically designed from the ground up with two things in mind.
They must be user friendly.
You may have hundreds of vehicles in inventory. We want to insure that all of that valuable, searchable content is showing up in search engines. 
They must be search engine friendly.
When a potential customer does a search for a specific vehicle in Google, you need to show up. Our
inventory systems allow this to happen. You get one chance at connecting with a customer and no one ever remembers who they don’t click on. Once a visitor enters your site we must make sure they can find all of the information necessary to facilitate a contact scenario by eliminating anything that could be a barrier to entry.
We incorporate large iconic buttons directly in the field of view with clear titles dictating what happens when a button is clicked. We use eye tracking studies to lead a potential car-buying customer to the next logical point of interest. Use of imagery and video as well as descriptive content all plays a huge role in turning a visitor into a lead.
Our vehicle inventory system will tie into any of today’s complex dealer inventory management tools and can be customized for advanced features such as mobile search and feed based delivery.
We are developing new and exciting features to better connect with a customer all the time.
Some of the latest features include:
Related vehicle function where a car buyer looking at a specific vehicle can see what other website visitors have looked at when viewing that particular model.
Cross-referencing of vehicle inventory. When a customer looks at a specific new vehicle, the system will alert them if there is a similar model in the used car inventory and vise versa.
Contact us today to see how we can help you connect with more customers and increase vehicle sales.